Brand Management, Market Research, & Strategic Planning
The following is a collection of presentations outlining strategic initiatives, marketing campaigns, market research, and graphic design projects addressing the diverse needs of each of the respective businesses and organizations.
SoloPulse — market Research & Strategy Consulting
As Strategy Consultants for SoloPulse, a high-tech startup based out of Atlanta, Georgia, our project focused on a new radar data post processing imaging product preparing to go to market.
Amazon Web Services (AWS) Divestiture Proposal
The following deck was created in accompaniment with a Strategic Management presentation and debated the merits of Amazon divesting their AWS business and making it a separate company.
Fridge Fresh Startup
A mobile & voice application designed to assist in the organization & tracking of grocery items in the home. This venture won first prize in the Venture Devils eSeed Challenge at Arizona State University Spring 2019.
Canvas Max — A new Online Educational network Platform
Explore the concepts of platform business models and the transformative role of Information Technologies. Market research sourced from the Internet and business and technology journals.
LUBER Vehicle Services Mobile App Startup
This product proposal pitch, created in association with a design-centered business course, at Arizona State University, introduced a new venture founded on lean startup principles, user experience design, product-market fit, & an empathy-based approach to problem solving.
The Yellow Demo Music
This project including design, copywriting, branding, & social media strategy was created out of a passion for music, art, style, & culture. This music-based social media project can be found on Instagram @theyellowdemo.
Personal Brand & Vision Board
Designs & social media account reflecting my personal brand imagery. The associated brand elements shown here are used for my own personal representation through professional documents & social media.
Alec Lloyd Photography
My personal photography business, which includes photo services for events, business promotion/brands, portraits, weddings, & more.
Towne Lake Activities
This project’s mission was to spread positivity through social media. I was given the task of creating content & building brand imagery for this church organization & their outreach efforts.
AJL Health & Fitness
AJL Health & Fitness is a brand created to share workout, nutrition, & general health-promoting content via social media, primarily Instagram.
PureStream - Application of Design Thinking Presentation
This presentation was created in a collaborative effort to demonstrate the capabilities & process of design thinking methodologies in the case of product development to solve a uniquely complicated problem.
BreathPure - Application of Design Thinking Presentation
This presentation was created to demonstrate the capabilities & process of design thinking methodologies in the case of product development to solve a uniquely complicated problem.
Iconography & Logo Design (Adobe Creative Cloud)
Miscellaneous iconography & logos made using professional design tools in order to create vector graphics for use in social media, branding, marketing materials, etc.
NutriGum - Food Production Data & Analysis Presentation
The objective of this project was to develop a food product based on surveys, data, & analysis. This nutritional product was created as a result of careful research & development.