LUBER - Vehicle Service & Mobile App
LUBER is a venture proposal created as part of a Design Entrepreneurship & Society course at Arizona State University. The value proposition of this business venture was to offer stress-free & easy vehicle maintenance services on the go & on demand from any metropolitan location. The creation of this product & associated business model was intently focussed on being empathy-based, consumer-friendly, & design-driven. My work here was as team lead, graphic designer, marketing & brand strategist, financial analyst, & pitch presenter.