Canvas Max — A New Online Educational Network Platform

The goal of this presentation was to explore the concepts of platform business models, and the transformative role of Information Technologies. It also required market research sourced from the Internet and business and technology journals for relevant materials. The course was Managing IT Resources and was part of the Master of Business Administration program at the Georgia Institute of Technology.

From the assigning professor: “The Internet has caused a great deal of turbulence in many industries over the last few decades. As the world continues to grow more interconnected, many established companies have disappeared seemingly overnight, and others are seeking to reinvent themselves, to take advantage of digital channels, and to get ahead of future competition that is sure to come out of left field. Identifying the possibilities of new technology to address pain points in existing business models, and in particular how technology can facilitate the shift from a product to a platform business model, is a critical skill that managers need today, as they try to compete on a global scale.”